{"id":195,"date":"2020-11-13T11:08:28","date_gmt":"2020-11-13T10:08:28","guid":{"rendered":"https:\/\/staging.explora-project.com\/blog\/articles\/confinement-pret-a-relever-le-defi-nettoie-ton-km"},"modified":"2021-11-01T20:59:18","modified_gmt":"2021-11-01T19:59:18","slug":"confinement-pret-a-relever-le-defi-nettoie-ton-km","status":"publish","type":"post","link":"https:\/\/www.explora-project.com\/blog\/articles\/confinement-pret-a-relever-le-defi-nettoie-ton-km","title":{"rendered":"Confinement : pr\u00eat \u00e0 relever le d\u00e9fi \u00ab\u00a0nettoie ton km\u00a0\u00bb ?"},"content":{"rendered":"
Que peut-on faire pour la plan\u00e8te quand on ne peut pas bouger de chez soi ? Benjamin de Molliens, alias Ben exp\u00e9dition z\u00e9ro, \u00e9galement ambassadeur Explora Project, aventurier sportif et \u00e9colo, a trouv\u00e9 une id\u00e9e accessible \u00e0 tous !<\/p>\n

Le d\u00e9fi \u00ab\u00a0nettoie ton km\u00a0\u00bb: les r\u00e8gles sont simples, ramasser les d\u00e9chets dans un rayon d’un km et pendant 1h.\u00a0<\/p><\/div>\n

\"\"<\/figure>\n
\nLE CONCEPT <\/strong><\/p>\n

1 heure, 1 sac, 1km <\/strong>: profiter de sa sortie quotidienne d’une heure pour ramasser les d\u00e9chets dans ses 1 kilom\u00e8tre. En plus d’une attestation et de ses baskets, se munir de gants et d’un sac poubelle<\/strong>. Une fois la collecte terminer, poster une photo<\/strong>
de soi sur les r\u00e9seaux sociaux avec son butin. Enfin nominer trois personnes<\/strong> qui devront relever le d\u00e9fi.<\/p>\n

VIRALIT\u00c9<\/strong><\/p>\n

Pour faire vivre le d\u00e9fi, je me suis engag\u00e9 \u00e0 aller \u00a0\u00bbplogger\u00a0\u00bb<\/strong> (Courir en ramassant des d\u00e9chets) tous les jours <\/strong>jusqu’\u00e0 la fin du confinement. \u00c0 chacune de mes sorties je nomine des personnes : proches, influenceuses.eurs, dirigeant.es de marques, personnalit\u00e9s publiques ou encore c\u00e9l\u00e9brit\u00e9s.

OBJECTIF
<\/strong>
#netteoietonkm<\/strong> est un geste \u00e9co-citoyen<\/strong> \u00e0 la fois facile<\/strong> et marquant puisque concret et valorisant. C’est un excellent moyen d’interpeller, voir d’inspirer passants et proches.<\/div>\n

\"\"<\/figure>\n
\nEXP\u00c9DITION Z\u00c9RO <\/p>\n

Concept\u00a0
<\/strong>
Ce sont des aventures sportives itin\u00e9rantes, marrantes et surtout engag\u00e9es \u00e9cologiquement. Pour chaque exp\u00e9dition, 3 r\u00e8gles \u00e0 respecter : \u00e9mettre Z\u00e9ro \u00e9mission de carbone, acheter Z\u00e9ro mat\u00e9riel neuf <\/strong>et produire Z\u00e9ro d\u00e9chet !
<\/strong>L’enjeu \u00e9tant de s’am\u00e9liorer \u00e0 chaque nouvelle aventure pour atteindre l’objectif ultime : le \u00ab\u00a0Z\u00e9ro\u00a0\u00bb total. <\/p>\n

Les exp\u00e9ditions sont \u00e0 taille humaine et assez accessibles<\/strong> pour donner envie au plus grand nombre d’essayer. Le sport, l’aventure et l’humour servent ici de catalyseurs pour toucher un large public qui n’est pas forc\u00e9ment sensibilis\u00e9 \u00e0 l’\u00e9cologie.<\/p>\n

Qui est Ben ? <\/strong><\/p>\n

Un breton de 32 ans, expatri\u00e9 \u00e0 Marseille et dipl\u00f4m\u00e9 de l’ICAM Lille et l’ESSEC Business School.
Apr\u00e8s 5 ann\u00e9es \u00e0 l’international dans le digital et les m\u00e9dias, Benjamin co-fonde en 2017 Plastic Odyssey<\/strong>, une exp\u00e9dition maritime autour du monde pour lutter contre la pollution plastique de l’oc\u00e9an.<\/strong> Il quitta le projet fin 2019 et lance Expedition Zero
fin mai 2020<\/strong> avec un premier d\u00e9fi.<\/p>\n

SES EXP\u00c9DITIONS <\/p>\n

\u200d\u2642\ufe0f De la Bretagne \u00e0 la Normandie \u00e0 v\u00e9lo<\/strong> : fin mai 2020, il a parcouru 600 kilom\u00e8tres<\/strong> en partant de Larmor-Plage dans le Morbihan avec un vieux v\u00e9lo.\u00a0 Apr\u00e8s 5,5 jours de coups de p\u00e9dales et 5 nuits de bivouac en hamac, il posait le pied au port de Dieppe.
Bilan :<\/em><\/strong> Z\u00e9ro bouteille d’eau achet\u00e9e | Un v\u00e9lo retap\u00e9 dans un atelier collaboratif<\/em><\/p>\n

Grande Travers\u00e9e des Alpes fran\u00e7aises<\/strong> : le 11 juillet 2020, depuis Saint-Gingolph.\u00a0 612 kilom\u00e8tres de marche<\/strong> \u00e0
pied, 45 507 m\u00e8tres de de d\u00e9nivel\u00e9 positif <\/strong>cumul\u00e9, 29 nuits en bivouac<\/strong>,. Arriv\u00e9e \u00e0 Menton le dimanche 9 ao\u00fbt.
Bilan <\/em><\/strong>: Z\u00e9ro transport carbon\u00e9 (hors train) | 7 t\u00e9moignages vid\u00e9os d’\u00e9co-citoyens<\/p>\n

\u00a0 <\/em>Descente du canal du midi en paddle <\/strong>: le 17 septembre au d\u00e9part de la gare de Toulouse jusqu’\u00e0 la gare de S\u00e8te sur un Paddle en 9 jours le long du canal du midi. Soit 253 km de coups de pagaie<\/strong>, 63 \u00e9cluses pass\u00e9es \u00e0 la force des bras et 9 nuits en bivouac<\/strong>.
Bilan : <\/strong>Z\u00e9ro mat\u00e9riel neuf absolu | Z\u00e9ro transport carbon\u00e9 | 1 petit sac Ziploc de d\u00e9chets non organiques | Un bac rempli et vid\u00e9 22 fois avec des d\u00e9chets flottants<\/p>\n

<\/em>Ses futurs projets : <\/p>\n

\u2192 <\/strong>France : La Grande travers\u00e9e du Jura en ski nordique, la c\u00f4te atlantique \u00e0 la voile, la c\u00f4te M\u00e9diterran\u00e9e en kite-foil
\u2192 \u00c9tranger : Une travers\u00e9e en snowkite en Norv\u00e8ge depuis Marseille en train<\/p>\n

Vous pouvez suivre Benjamin dans ses aventures ici :<\/strong>
Instagram : Ben_expedition_Zero<\/a>
Facebook : Expedition Zero<\/a>
LinkedIn : Expedition Zero<\/a>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

Que peut-on faire pour la plan\u00e8te quand on ne peut pas bouger de chez soi ? Benjamin de Molliens, alias Ben exp\u00e9dition z\u00e9ro, \u00e9galement ambassadeur Explora Project, aventurier sportif etContinuer \u00e0 lire…Confinement : pr\u00eat \u00e0 relever le d\u00e9fi \u00ab\u00a0nettoie ton km\u00a0\u00bb ?<\/span><\/span><\/a><\/p>\n","protected":false},"author":3,"featured_media":198,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[3],"tags":[],"yoast_head":"\nConfinement : pr\u00eat \u00e0 relever le d\u00e9fi "nettoie ton km" ? - Journal d'Explora Project<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.explora-project.com\/blog\/articles\/confinement-pret-a-relever-le-defi-nettoie-ton-km\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Confinement : pr\u00eat \u00e0 relever le d\u00e9fi "nettoie ton km" ? - Journal d'Explora Project\" \/>\n<meta property=\"og:description\" content=\"Que peut-on faire pour la plan\u00e8te quand on ne peut pas bouger de chez soi ? 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